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# How to add a countdown timer on the product page
The countdown timer feature adds urgency to your product page, encouraging faster purchasing decisions. Ideal for limited-time offers or flash sales, it enhances the shopping experience and can boost sales.
You can set up a countdown timer to display for all products or only for specific products using a metafield.
## Add Countdown timer
By default, the countdown timer block will be displayed for all products. If you want to specify particular products, please refer to the [instructions](https://halosoft.gitbook.io/soul-documentation/tutorials-and-topics/how-to-add-a-countdown-timer-on-the-product-page#id-2.-show-countdown-timer-for-specific-products-using-metafields) below.
1. From your Shopify admin, go to **Online Store** **->** **Themes**.
2. Find the theme that you want to edit, and then click **Customize**.
3. Choose **Product** from the dropdown window.
4. From the left side menu, select **Product information** section **->** click **Add block ->** choose **Countdown timer**.
5. Set up end date and text for countdown timer.
## 2. Show countdown timer for specific products using metafields
## 1. Create a metafield for End date
1. From your Shopify admin, go to **Settings** **->** **Custom data**.
2. Click **Products → Add Definition.**
3. Enter the name that you want and select type **Single line text**
### Similarly for creating metafields for the text
## 2. How to insert content for Countdown Metafields?
1. From your Shopify admin, go to **Products -> All products**.
2. Find and choose the product that you want to edit.
3. In the **Metafields**, please enter the value for the **Countdownt end date and Countdown text** input.
4. Set up the end date and text to take values from the product metafield.